How to Start Beauty Parlor Business
You already know how much courage is required to start anything new. Courage is required and how challenging it is. How much preparation is required for this, just like starting a new business. At this time, so many thoughts are going on in the mind of the business owner – like which industry can give more growth, what is the current market demand, what is the trend, what kind of products and services are the customers preferring. And when you go to find answers to such questions by doing research on the basis of your interest and knowledge and observing the market, then the industry which shows satisfactory growth is shortlisted and starting a business in it is thought about. And one such industry showing satisfactory growth is the cosmetic industry. In which growth of up to 60% has been seen in the last years. That is, it is included in the leading industries and these salons and beauty parlors give the highest contribution to this growth.
In such a situation, if you also have good knowledge related to beauty parlor and can provide good service to your customers. So you can also think about opening your own beauty parlor or salon. In today’s article, we are going to talk in detail about opening a beauty parlor and what you have to do for this, which steps you have to follow, we are going to tell this in this article.
So let’s get started and know about the steps required to start a beauty parlor business.
Step 1 : Beauty Parlour Business Model
There are many types of beauty parlor business models. Out of which you have to choose the best one for yourself.
The most common model is the franchise model. In which you will get the right to operate your parlor by following the guidelines and policies of the franchise. By the way, this is a very famous model because in this you get a well-defined business process. Investments are low and there are also training programs.
Apart from this, the second model is the independent parlor model. In which you will start your own parlor without taking any help from anyone. You may face more challenges in this such as – high investment support and no guarantee of success. But you do not need to be disappointed at all. Then your chances of getting success will be higher. That is why do not take a decision in haste. After all, it is a matter of your business.
Step 2 : Beauty Parlour Business Type Choose
Do you know that beauty parlors can be salons as well as spas. Because beauty parlors are a place that offers many types of beauty treatments. Like hair styling, cutting coloring, manicure pedicure and waxing etc. Salon is the most popular beauty parlor business type. And it offers many services for both men and women. So before starting the business, you have to make it clear which business type will be perfect for you. So take a decision on the basis of your interest knowledge and market demand.
Step 3: Clear investment plan
If you want to start a good beauty parlor, then you will have to make a good investment. How much will be the cost of this setup? This will depend on the level at which you want to start, what equipment you will need and what is your initial marketing budget. To start a beauty parlor, you will have to invest in a room or shop with beauty products, equipment and a trained beautician. If you want to start on a low budget, then you can start this business from your home for 40 to 50 thousand rupees. These total expenses can go up to ₹ 1 lakh. So be prepared for this. For this fund, apart from your savings, you can also take help of investors and loans.
Step 4 : Decide Your Business Location
The location of your parlor will play a huge role in the success of your business. That is why it is important that your clients and customers can easily reach the location of your parlor. Whether you are starting from home or renting a shop to start a parlor. Take the location seriously. During this, you should also observe your competitors. How are they working and what facilities are they providing. You should know this, by analyzing the competition you will get an idea of the customer type. You will get to know many things like their spending power, their interest, etc. which will be very helpful for your business.
Step 5 : Obtain license and registration
For beauty parlor business, you will have to get registration and license like other businesses. Such as ownership registration, that is, getting your business registered whether it is LLP partnership, private limited company etc.
PAN Registration, Shops and Establishment License, Trade License, GST Registration and Professional Tax License and now if you want, you can also get Trademark Registration done.
Step 6 : Decide on your services and pricing
What services are you going to provide in your parlor? Prepare a clear menu in which your best services are offered at the best price. At this time, it will be very profitable for you to study your competitors and you can set attractive prices of services in your menu accordingly. You have to remember that the more attractive your menu is, the more offers and best services offered in it, the more customers will want to come to your parlor. So focus on best service at best price, but avoid under-pricing and over-pricing.
Step 7 : Connect with your product supplier
A lot of raw materials and equipment are required in a beauty parlor. So choose such suppliers who offer high quality products at affordable cost. Do not compromise on quality at this time. Otherwise, you may get some profit in the beginning, but later you will only incur losses. You can also take benefit by selling your good quality products to your clients. So purchase products keeping in mind the different needs and preferences of a line.
Step 8 : Choose the best equipment and professionals
Now you should have all the equipment used in the services you are providing. Whether it is a cream or gel or any equipment, it is very important that they are of good quality. Only then will you be able to create a loyal customer base. Similarly, you will have to hire a staff that is professional and can provide satisfactory service to the customer.
Like beauty specialist, hair stylist, makeup artist, therapist, management staff like reception, manager and housekeeping staff like cleaner.
